프로필

서울대학교 대학원 경영학과 경영학박사

경희대학교대학원 경영학과 경영학석사

경희대학교 경영학과 학사

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주요 연구분야

​데이터 사이언스

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​대표 연구실적​

1. Jang, Moonkyoung, Dokyung Kim and Hyunmi Baek, "How Do Global Audiences of TV Shows Take Shape? Evidence from Netflix", Applied Economic Letters, 2021. http://dx.doi.org/10.1080/13504851.2021.1983916

2. Jang, Moonkyoung, Hyunmi Baek, and Seongcheol Kim, “Movie characteristics as determinants of download-to-own performance in the Korean video-on-demand market”, Telecommunication Policy, 45(7), 2021. 

3. Jang, Moonkyoung, Yoonhyuk Jung, and Seongcheol Kim, “Investigating managers’ understanding of chatbots in the Korean financial industry,” Computers in Human Behavior, 120. July 2021, https://doi.org/10.1016/j.chb.2021.106747 

4. Baek, Hyunmi, Moonkyoung Jang, and Seongcheol Kim, “Does rule change cause activity change? An empirical study of online news comments in Korea”, Telecommunication Policy, 44(8). September 2020. https://doi.org/10.1016/j.telpol.2020.102008 

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